Graphic Facilitation: the Importance of Making Things Visual

By 30 novembre 2018Plushnugggets

Drawing is largely acknowledged as a great way to improve information memorization. In fact, many studies show that drawing enhances information processing and creates encodings involved in memorization. Elements such as mental conception, image creation and the hand gesture involved in the drawing process all make learning and memorization more effective. However if drawing is great for yourself, what about drawing for others? This is where graphic facilitation comes into play!

What is graphic facilitation?

First, let’s clarify that the concept of graphic facilitation can take several subtle meanings. In this article we will refer to graphic facilitation as a drawing technique that consists of representing information – from a conversation or process – in a visual form using schematization, words and doodle symbols.

Graphic facilitation is a great way to synthetize a group discussion. Using simple drawing gives individuals a common basis and facilitates understanding because simple symbols well put together are interpreted in the same way by every of us. In fact, we all use different words to talk about similar topics, therefore graphic facilitation helps building a common language and ensure we all have the same understanding about a specific topic. A great graphic facilitation is almost universal and transcends cultural barriers.

How we use Graphic Facilitation at Plush & Nuggets

At Plush & Nuggets, we love graphic facilitation! And not only do we love it, we also use it for different purposes.

First, during our workshops we enjoy having a graphic facilitator that visually facilitates in real-time the conversations of our participants. It generates an indescribable atmosphere as the graphic facilitator creates a live physical representation of people sayings. It adds this little playful something that we call a “wahoo effect”.

Secondly, graphic facilitation is amazing at creating easily shareable assets that give a nice and quick overview of what happened during a session. A great souvenir as well as a great post-workshop communication tool!

Graphic facilitation is also a nice and trendy way to represent processes and display information by simplifying complexity. We love to offer our clients to design posters that provide key information about the room they are placed in. It’s both nice decoration and good information.

Finally, even if we are not all drawing experts we encourage each others to draw in order to express ideas, concepts or deliver messages. Sometimes with a lack of talent, but never with a lack of purpose. We always share more efficiently by using several language forms: visual & verbal.

So what are you waiting for? It’s time to make the leap.